training + public speaking
Visual Merchandising & Space Management - Full Day Workshop
Join Retail Consultant Kevin Hennah as he draws on his extensive experience working with a broad cross section of successful retailers on sales-driven merchandising strategies. Dynamic and interactive, this full day learning session will coach participants to improve presentation and maximise profit via merchandising strategy, innovative use of space and store layout.
Tailored to your needs, learning points are delivered in an interactive format that includes a powerful presentation of ideas, facilitated group discussion, practical activities and an inspirational presentation of images to reinforce learning visually:
Learning outcomes - Visual Merchandising
Setting a foundation to maximise sales involves displaying the right product, in the right location, in an appropriate volume. This coupled with a clever store layout, which leads customers around the entire store, is the key to using merchandising as a selling tool. Some of the skills you will learn include:
"Exceptional retailers pay attention to detail and strive to create an exciting
point of difference. They embrace change and understand that success is born from
a constant desire to be better than yesterday" - Kevin Hennah
Join Retail Consultant Kevin Hennah as he draws on his extensive experience working with a broad cross section of successful retailers on sales-driven merchandising strategies. Dynamic and interactive, this full day learning session will coach participants to improve presentation and maximise profit via merchandising strategy, innovative use of space and store layout.
Tailored to your needs, learning points are delivered in an interactive format that includes a powerful presentation of ideas, facilitated group discussion, practical activities and an inspirational presentation of images to reinforce learning visually:
Learning outcomes - Visual Merchandising
- Learn how to create a dynamic shop front which stands out in the crowd
- Learn high impact, low maintenance display building techniques
- Explore effective design and use of ticketing & point of sale material
- Develop skills in planning and implementing a powerful promotion
- Discover inexpensive yet innovative display 'tools of the trade' designed to save you time and add professionalism to displays
Setting a foundation to maximise sales involves displaying the right product, in the right location, in an appropriate volume. This coupled with a clever store layout, which leads customers around the entire store, is the key to using merchandising as a selling tool. Some of the skills you will learn include:
- Techniques to cleverly manage customer traffic and build a sales-driven store layout
- Strategies to maximise turnover of best sellers
- How to ensure products 'pay the rent' of the space they occupy
- Develop plans to maximise productivity and profitability of space